Showing posts with the label Climate Change

Top AI Updates in Google Ads: Revolutionizing Campaign Management and ROI

In today's digital advertising landscape, Google Ads continues to lead the charge in integrating artificial intelligence (AI) to enhance the efficiency and effectiveness of ad campaigns. This blog explores the latest advancements in AI within Google Ads, focusing on how these innovations are reshaping bidding strategies, refining targeting capabilities, and ultimately driving higher return on investment (ROI) for advertisers. AI-Powered Bidding Strategies in Google Ads Evolution of Bidding Strategies Artificial intelligence has fundamentally transformed bidding strategies in Google Ads. Traditional manual bidding methods have given way to sophisticated AI algorithms that analyze vast datasets in real-time. These algorithms consider multiple variables such as device type, geographic location, time of day, and user behavior patterns to adjust bids dynamically. This automation not only improves ad placement accuracy but also enhances the likelihood of conversions while optimizing cost

Effects Of Coronavirus (COVID-19) On The Environment

Though coronavirus has taken the world on a halt by taking a massive toll of lives in Italy, Spain, China, the USA, Iran, Korea, and Germany. This virus especially originated  from Wuhan which is the hub of mass animal poultry farming in China. This virus was leaked from a lab in Wuhan,  after getting leaked it infected entire Wuhan within days. Then slowly and steadily it infected the entire world in Jan Feb 2020 with numerous cases in a shorter span of time. With the cities worldwide being forced to face the lockdowns  all humans are being forced to stay inside their homes as the spread of this virus is very fast causing more than 9 million deaths worldwide. It has been declared a global pandemic by the WHO but there are some bizarre things which the environment has seen due to the coronavirus  lock-down giving a huge indication that "our planet is on a break". So here are some drastic effects of coronavirus on the environment. Rapid reduction of CO2 emissions: Wi

Must Know About The Deadly Polar Vortex Of 2019

The polar vortex is an upper low-pressure area lying at both the north and south poles of our planet. Each polar vortex has about a low-pressure area of 1000 km. It rotates counterclockwise at the north pole and clockwise at the south pole. The polar vortexes are located in the middle and upper troposphere to even lower stratosphere. If a polar vortex forms it leads to a big blast in the Arctic air and keeps the bitter cold air locked around the arctic circle for a long time thereby pushing the mass of cold air downwards bringing record low temperatures in North America and Europe. The deadly polar vertex polar vortex of 2019 broke into two blobs of cold air bringing very frigid conditions to Canada, USA, Russia, and Northern Europe. Chicago during the polar vortex The current polar vortex of January and February 2019 split into three parts with the most of the domination in Great lakes and Nunavut. Here were the aftermaths of the polar vortex in the following countries.

No End To Global Warming 2018 4th Warmest Year On Record

Our planet has been warming since the past century the global temperatures have been going up each and every year. As per the recent reports of NOAA & NASA scientists excessive greenhouse gasses and CO2 emissions made 2018 4th warmest year on record with an average temperature of 0.79 degrees Celsius behind 2015, 2016 and 2017. This value is 0.17 degrees lower than the record year 2016. 18 of the 19 warmest years on record have occurred since 2001. With no reduction in CO2 levels, the warming hasn't shown signs of slowing down with events like severe droughts, floods, torrential rainfall, and abnormally prolonged heatwaves are the biggest proofs of it. In fact, the coldest years on record were recorded in the late 19th Century and early 20th century. Here are some of the biggest proofs that our planet is burning like hell Melting glaciers: glaciers all over the world have retreated a lot since the last century some of them are even on the verge of extension. I

10 Cities Which Might Completely Disappear By 2100

Today climate change has created big havoc our planet has already warmed up by a huge extent from the end of 19th century. Our glaciers are melting rapidly increasing the sea levels year by year and top 5 hottest years on record have been occurring since 2013. Among 2016 was our earth hottest year on record with an average temperature of 0.94-degree Celsius. 2017 ended up as third-warmest year on record. Which shows that there is no pause to the warming of our planet and it's going up year by year. Due to this, we might lose some precious cities by the end of this century. Which our next generation will not see it. So here are the 10 cities which might completely disappear by 2100 Venice, Italy: One of the worlds famous cities will be completely dwindled by the end of the century due to rising sea levels, lose soil shrinking about 24 meters, Venice vulnerability to sea and groundwater depletion is very dangerous. The popular St Marks square at Venice may drown up to 9 t

Some Biggest Indications Of Climate Change

Today our planet earth is warming up like anything increasing CO2 levels are depleting the ozone layer year by year. The average global temperature of our planet was -0.22 between 1800-89. Now it has shot up to +0.74 between 2010-2017. this figure gives a big proof of that. It is estimated that by the end of the century earth temperature will 2.5 degrees higher than what it is now. Which will have devastating effects on our planet. Global Warming Scenario For Future Here are some biggest indications of climate change Global Temperature Rise: Our earth's average temperature has risen to 0.9 degrees since the late 19th Century. By carbon dioxide and other fossil fuel emissions most of the warming occurred in the last 35 years. With the seven consecutive warmest years all happening since 2010. 2016 was earth's hottest year on record recording excessive high temperatures in all the 12 months boosted with a very strong El-Nino event which is one of the biggest indicatio