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Showing posts from April, 2021

The Impact of Google AI Mode on Digital Marketing: 2026 and Beyond

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The impact of Google AI mode on digital marketing is already visible, but by 2026 and beyond, the landscape will look radically different. With Google introducing its AI Mode into search and advertising, marketers must be prepared for a future driven by machine learning, generative AI, and immersive content formats. Let’s explore what Google AI Mode is and how it will reshape every facet of digital marketing. What is Google AI Mode? Google AI Mode is the integration of generative AI into Google Search, Ads, YouTube, and Google Shopping ecosystems. It’s designed to deliver more personalised, predictive, and visual search experiences by leveraging Google’s Gemini AI and Search Generative Experience (SGE). Instead of just links, users receive comprehensive AI summaries, interactive visuals, and action-ready suggestions — fundamentally changing how information and products are discovered online. This mode isn’t just an update—it’s a complete shift in how users interact with search results ...

10 Best Instagram Marketing Hacks To Boost Your Business

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Instagram is one of those platforms where you can reach a huge amount of followers in a short period of time through attractive posts, images, videos, GIFs and hashtags. A combination of images, hashtags and catchy captions play a key role in making your post reach the correct audiences. This plays a key role in generating valuable leads and revenue for the businesses. Here are the 10 best Instagram Marketing hacks to boost your businesses: Efficient Use Of Hashtags: If you want that your page should rank on top of Instagram search then Hashtags are a must for you. As per a survey done after reviewing 650K posts it's highly recommended to use 5-7 hashtags if you have more than 10K followers. Use 2 hashtags if you have more than 10K followers. Well, these are just some tips whereas you can use all 30 hashtags also as per your wish. Try to hide hashtags in your captions or first comment for a clean look. Use popular branded hashtags like #marketing #blogging #inlfuencerstrategy and #...