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Showing posts from July, 2022

ChatGPT Ads Explained: How They Work, Pricing, CPC, and How Brands Can Advertise

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ChatGPT Ads Explained:  The way people discover products online is changing fast. Users are no longer just searching keywords on Google or scrolling social feeds—they’re asking direct questions to AI tools and expecting clear, trusted answers. This shift has opened the door to a completely new advertising model: ChatGPT ads . With OpenAI introducing limited advertising tests inside ChatGPT, marketers are now paying close attention. This isn’t traditional search advertising, and it’s not social media marketing either. It’s something more intent-driven, more contextual, and far more focused on usefulness. This guide explains how ChatGPT ads work , how to advertise on ChatGPT , expected ChatGPT ads pricing , and what ChatGPT ads CPC may look like for businesses preparing early. What Are ChatGPT Ads? ChatGPT ads are contextual, text-based sponsored placements shown alongside AI-generated responses. These ads are clearly labelled as sponsored and are displayed only when a user’s quest...

Check Out How Make My Trip Transformed The 4P's Of Marketing In This Digital Era

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Most people are familiar with the 4P's of Marketing which generally means the product, price, place, and promotion. Each element has its own importance so it's imperative to cover all these while launching a product. With the introduction of digital marketing, these 4P's have transformed a lot as more customers have moved online. So many companies have changed these 4P's accordingly with digitalization. So here is an example of how Make My Trip uses th e 4P's in this digital era. Product: Make My Trip is the leading travel booking company in India. It offers a wide variety of services like domestic and international holidays. With accommodation, airlines, rail, and bus bookings. All this is done instantly on the website when you book the tour package you don’t have to take the pain of visiting the travel agent as all the bookings are online. Price: Make My Trip tries to offer the best deal to its customers by proving tour packages at competi...