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Showing posts from July, 2022

AI in Travel and Hospitality: Personalized Journeys, Contactless Check-Ins, and Virtual Exploration

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  Introduction: Travel Is No Longer Just About Places Think about the last trip you planned and compare it to planning a trip now. The searches, the comparisons, the endless tabs open on your browser. Now imagine if all of that happened quietly in the background while you simply focused on the excitement of going somewhere new. That is the promise of AI in travel and hospitality . Across Europe, the USA, and the Asia Pacific, travel is being reshaped by intelligence that learns, adapts, and responds. What once felt futuristic is now part of everyday travel experiences, from how trips are planned to how hotel rooms respond to our voices. What AI in Travel and Hospitality Really Means? At its core, AI in travel and hospitality refers to the use of artificial intelligence to improve how people plan, book, experience, and remember their journeys. It connects data, behaviour, and real-time decision-making to remove friction from travel. This shift did not happen overnight. Early sy...
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Check Out How Make My Trip Transformed The 4P's Of Marketing In This Digital Era

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Most people are familiar with the 4P's of Marketing which generally means the product, price, place, and promotion. Each element has its own importance so it's imperative to cover all these while launching a product. With the introduction of digital marketing, these 4P's have transformed a lot as more customers have moved online. So many companies have changed these 4P's accordingly with digitalization. So here is an example of how Make My Trip uses th e 4P's in this digital era. Product: Make My Trip is the leading travel booking company in India. It offers a wide variety of services like domestic and international holidays. With accommodation, airlines, rail, and bus bookings. All this is done instantly on the website when you book the tour package you don’t have to take the pain of visiting the travel agent as all the bookings are online. Price: Make My Trip tries to offer the best deal to its customers by proving tour packages at competi...
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