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Showing posts from April, 2022

Top AI Marketing Trends That Will Redefine 2026

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Have you ever paused and thought about how the ads you see might one day be fully generated by AI without a human writer touching them? That’s no sci-fi fantasy. In fact, Meta plans to allow brands to fully automate ad creation and targeting by 2026.  This kind of shift proves why AI marketing trends 2026 matter to every marketer, whether you're in London, New York, or Mumbai. The tools we use and the strategies we trust are evolving fast. The question is: will your marketing keep up? Let’s have a look at those digital marketing trends that will shape 2026, clubbed with AI capabilities to automate critical tasks with high-quality outcomes. What Does “AI Marketing Trend” Mean? When I say AI marketing trends 2026, I refer to tech-driven strategies where artificial intelligence does more than assist; it leads. It’s not just automating parts of campaigns anymore; it's shaping decisions, creating content, predicting behaviour, and even running ad systems end-to-end. We’ve already se...

Check Out The Case Study On How Zendesk Uses AIDAA Model For Digital Marketing

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This detailed case study of Zendesk will give an in-depth idea of how the AIDAA model can be used to create effective digital marketing campaigns. Implementation of this model will play an excellent role in giving the desired ROI for the campaigns for the overall success of the brand. So before starting this case study let's understand what the AIDAA model actually is.  A (Awareness): Basically refers to the brand awareness stage of a particular brand which includes brand awareness digital marketing campaigns. I (Interest): In this stage, you create interest for your brand among the audience through social media, and blogs. E-mail marketing newsletters/campaigns, social media, and podcasts. D (Desire): In this stage, you try to create a desire for your brands through mediums like e-books, microsites, and brochures. An (Action): This stage is where you acquire the customer through offers like a free trial, live demos, and referral incentives. A (Advocacy): This stage refe...