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Showing posts from April, 2022

The Future of Advertising AR & VR Ads: A Decade of Immersive Innovation

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The future of advertising AR & VR ads is poised to revolutionize digital marketing as we know it. Over the next decade, immersive technologies like Augmented Reality (AR) and Virtual Reality (VR) will reshape how brands connect with consumers. From interactive 3D ads to real-time predictive analytics, businesses are entering a new frontier where digital experiences feel real, personal, and engaging. This blog explores how the future of advertising AR & VR ads will evolve and what marketers should prepare for as these technologies become mainstream. 1. 3D & 4D Ads: Elevating User Engagement One of the most exciting aspects of the future of advertising AR & VR ads is the integration of 3D and 4D elements. Traditional banner or video ads will soon be replaced with fully immersive content that users can explore from every angle. Why It Matters: 3D ads will allow customers to interact with products in a simulated space. 4D elements like touch, motion, or scent (yes, it's...

Check Out The Case Study On How Zendesk Uses AIDAA Model For Digital Marketing

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This detailed case study of Zendesk will give an in-depth idea of how the AIDAA model can be used to create effective digital marketing campaigns. Implementation of this model will play an excellent role in giving the desired ROI for the campaigns for the overall success of the brand. So before starting this case study let's understand what the AIDAA model actually is.  A (Awareness): Basically refers to the brand awareness stage of a particular brand which includes brand awareness digital marketing campaigns. I (Interest): In this stage, you create interest for your brand among the audience through social media, and blogs. E-mail marketing newsletters/campaigns, social media, and podcasts. D (Desire): In this stage, you try to create a desire for your brands through mediums like e-books, microsites, and brochures. An (Action): This stage is where you acquire the customer through offers like a free trial, live demos, and referral incentives. A (Advocacy): This stage refe...