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Showing posts from May, 2020

AI Video Ad Creative: How Brands Are Producing at a Pace That Used to Be Impossible

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A year or two ago, a thirty-second brand video meant a shoot day, a rough cut, three rounds of revisions, and a bill that made finance wince. Now a creative lead can generate a finished spot, with synced sound, before lunch. That gap between what video production used to cost in time and money, and what it costs now, is the whole story behind AI video ad creative . This isn't about replacing a director's eye. It's about what happens once a strong concept exists, and a brand needs it in 40 formats, 6 languages, and a dozen aspect ratios by Friday. What AI Video Ad Creative Actually Means AI video ad creative refers to tools that generate finished video content, complete with synchronised audio, directly from a script, image, or voice input, rather than requiring a traditional shoot-and-edit pipeline . The newer systems handle picture and sound together in a single pass, which matters more than it sounds; it removes the separate step of syncing a voiceover or soundtrack to ...

Check Out How Marketing Will Change In 2030

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With the changing marketing technology, marketing and advertising trends have changed a lot in recent times. With the introduction of Digital Marketing, it has become very easy for the brands and marketers to promote themselves online and generate more revenue for their business. But with the growing technology and artificial intelligence, the future of marketing will definitely change a lot in 2030. With the evolving robotics technology, marketing tactics will definitely change in the next decade. It is most likely that the advertising tactics which are being followed today won't exist by the year 2030. With the domination of artificial intelligence in marketing field most of the marketing activities like promotion, sales, customer targeting and advertisements on different platforms will be automated. Thereby making the marketing process simpler and highly advanced. So here are the 6 biggest marketing predictions that will change the face of marketing in 2030. Infinite Computing T...

My Euro Trip 2018

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Well, all my travel plans this year have been dashed in 2020 due to COVID 19. All I can do is go back to the memory lane in 2018 and remember my 11N/12Days Euro trip back in August 2018 which I had planned it 6 months prior to the trip. Visiting Europe was like a dream come true for me as I had visited places like London, Paris, Switzerland, Austria, Venice, Vatican City, Pisa, Rome, and Milan in my trip itinerary. Back when I was a kid I had only imagined visiting these places but in 2018 this imagination had very much come true. We had our UK and the SCHENGEN visas ready for our Euro trip. Filled with excitement and joy we departed on 13th Aug 2018 from New Delhi with a 3hrs Layover at Doha by onboarding Qatar airways. So after 9 hrs of the tiring journey, we arrived at Heathrow International Airport in London on 14th Aug evening. The cool breeze and a lovely atmosphere at Heathrow airport London energized my tired body in minutes. Then from the airport, we went to the Crowne plaza ...