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Showing posts from May, 2020

AI Ad Creative: How Automation Is Reshaping the Way Ads Get Made

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There's a particular kind of dread every creative team knows: the brief just changed, the campaign launches in six days, and someone still needs to build forty variations of the same ad for five different platforms. AI ad creative tools exist specifically to make that dread go away though whether they're actually delivering on that promise depends a lot on how a team uses them. The pitch is simple. Feed a system your core creative idea, and automation handles the resizing, the format-hopping, the platform-specific tweaks. The reality is a little messier, and worth understanding before you rebuild your whole creative workflow around it. Plenty of teams have made that leap too fast and ended up with a faster version of a problem they hadn't actually solved. What AI Ad Creative Actually Covers AI ad creative refers to tools that use generative and predictive models to help produce, adapt, and optimize advertising assets everything from auto-resizing a single design a...
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Check Out How Marketing Will Change In 2030

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With the changing marketing technology, marketing and advertising trends have changed a lot in recent times. With the introduction of Digital Marketing, it has become very easy for the brands and marketers to promote themselves online and generate more revenue for their business. But with the growing technology and artificial intelligence, the future of marketing will definitely change a lot in 2030. With the evolving robotics technology, marketing tactics will definitely change in the next decade. It is most likely that the advertising tactics which are being followed today won't exist by the year 2030. With the domination of artificial intelligence in marketing field most of the marketing activities like promotion, sales, customer targeting and advertisements on different platforms will be automated. Thereby making the marketing process simpler and highly advanced. So here are the 6 biggest marketing predictions that will change the face of marketing in 2030. Infinite Computing T...
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My Euro Trip 2018

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Well, all my travel plans this year have been dashed in 2020 due to COVID 19. All I can do is go back to the memory lane in 2018 and remember my 11N/12Days Euro trip back in August 2018 which I had planned it 6 months prior to the trip. Visiting Europe was like a dream come true for me as I had visited places like London, Paris, Switzerland, Austria, Venice, Vatican City, Pisa, Rome, and Milan in my trip itinerary. Back when I was a kid I had only imagined visiting these places but in 2018 this imagination had very much come true. We had our UK and the SCHENGEN visas ready for our Euro trip. Filled with excitement and joy we departed on 13th Aug 2018 from New Delhi with a 3hrs Layover at Doha by onboarding Qatar airways. So after 9 hrs of the tiring journey, we arrived at Heathrow International Airport in London on 14th Aug evening. The cool breeze and a lovely atmosphere at Heathrow airport London energized my tired body in minutes. Then from the airport, we went to the Crowne plaza ...
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